If the legendary frontier lawman Wild Bill Hickok were alive today, one thing is certain—he would still be chasing opportunity.

Wild Bill was a gambler, adventurer, scout, and treasure seeker. In the 1800s he searched for opportunity in gold camps, frontier towns, and poker halls. Today the frontier looks a little different, but the spirit of the hunt is the same.

Instead of gold mines and stagecoaches, modern treasure hunters search places like eBay, yard sales, flea markets, and auctions for rare items that can be worth hundreds—or even thousands—of dollars.

As an eBay Ambassador, I’ve curated a list of items that Wild Bill himself would probably buy today. These are items collectors love, items that hold value, and items that can even earn you some serious money if you find the right deal. Wild Bill’s Premium Finds

1. The Gunslinger’s Timepiece

Rolex Submariner Date

If Wild Bill were walking into a saloon today, he’d probably be wearing a serious timepiece. The Rolex Submariner is one of the most recognizable luxury watches in the world and a favorite among collectors.

Many models sell for $10,000–$18,000 on the secondary market, depending on the model and condition. (AuctionMapper)

Why Wild Bill would buy it:

• It holds value
• It signals status
• It’s tough enough for adventure

For treasure hunters, watches like this are like finding a huge golden nugget.

2. A Cowboy Hat Worthy of the Frontier

Stetson Apache Buffalo Fur Cowboy Hat

Wild Bill was famous for his long hair and western style. No modern cowboy would be complete without a proper Stetson hat.

Collectors love vintage Stetsons, and rare versions can sell for hundreds of dollars.

Why Wild Bill would buy it:

• Classic Old West style
• Collectible brand with history
• Western authenticity

3. A Modern Treasure Hunting Tool

Garrett AT Gold Metal Detector

Wild Bill lived during the gold rush era. If he were alive today, he’d almost certainly be metal detecting rivers, ghost towns, and old camps.

Metal detectors like this are designed specifically to find small gold nuggets and buried relics.

Why Wild Bill would buy it:

• Gold prospecting
• Finding relics from old frontier towns
• The thrill of discovery

4. A Modern Explorer’s GPS

Garmin Montana 700i GPS

The frontier used to be explored on horseback. Today we explore with GPS.

The Garmin Montana GPS is built for serious outdoor explorers and treasure hunters.

Why Wild Bill would buy it:

• Mapping remote areas
• Tracking old mining camps
• Navigating rugged terrain

5. A Lever-Action Rifle Inspired by the Old West

Winchester 1873 Lever‑Action Replica

The Winchester 1873 was known as “The Gun That Won the West.”

Collectors love replicas and antique versions of this iconic firearm.

Why Wild Bill would buy it:

• Historic western firearm
• Highly collectible
• Symbol of the Old West

6. The Silver Coin Every Treasure Hunter Loves

1898‑O Morgan Silver Dollar (Graded)

Wild Bill lived during the era when silver dollars circulated through every saloon and poker table in the West.

The Morgan Silver Dollar is one of the most famous U.S. coins ever minted and remains extremely popular with collectors.

Why Wild Bill would buy it:

• Real silver value
• Historic American coin
• Highly collectible

7. A Gold Prospecting Kit

Compact Gold Panning Kit

Wild Bill spent time in gold rush towns like Deadwood, where thousands of prospectors searched for riches.

A gold panning kit allows modern treasure hunters to try their luck in rivers and streams.

Why Wild Bill would buy it:

• The dream of striking gold
• Affordable way to prospect
• Perfect for adventure seekers

8. A Rare Treasure Hunt Hot Wheels

Hot Wheels Morris Mini Treasure Hunt

Even though these little cars didn’t exist in the Old West, the treasure hunt mentality would appeal to Wild Bill.

Rare Hot Wheels can sell for hundreds—or even thousands—of dollars when collectors compete for them.

Why Wild Bill would buy it:

• The thrill of the hunt
• Collectible rarity
• Hidden value in small packages

The Modern Frontier: Treasure Hunting Online

In the Wild West, treasure hunters searched rivers and mines for gold. Today, many of us search online marketplaces like eBay.

The opportunity is still there if you know what to look for.

Luxury watches, rare coins, collectible toys, western gear, and vintage items are all categories where serious collectors are willing to spend big money.

That’s why I created Wild Bill Reborn—to celebrate the spirit of adventure and treasure hunting in the modern world.

Affiliate Disclosure

As an eBay Ambassador, some of the links and recommendations on this site may earn a small commission if you make a purchase. This comes at no extra cost to you and helps support the site so I can continue sharing treasure hunting tips, collectibles, and interesting finds.

I only recommend items that collectors actively search for and that fit the spirit of adventure that made the Wild West famous. Wild Bill’s Premium Finds

🤠 Wild Bill may be gone, but the hunt for treasure never ended.

If you enjoy searching for hidden gems, collectibles, coins, or rare finds, you’re already living the spirit of Wild Bill Reborn.